Resume • 3rd October 2022 HEAD OF MARKETING: Resume of Tony Ahn I am a championship player-coach looking to put up big numbers for a championship team. I build marketing dream teams that crush customer acquisition and user retention.
LinkedIn • 13th May 2022 Marketing Stories: The 10-second Twitter Video that Crushed It Several years ago, I spent a quarter standing up the marketing department for an online travel agency entering the Philippine market. The marketing plan...
LinkedIn • 8th April 2022 Marketing Stories: Walking Away from $50k for the Sake of Business Karma My boutique digital PR and marketing agency (for which I headed marketing strategy and oversaw marketing operations) was approached by an...
LinkedIn • 22nd April 2022 Marketing Stories: Teaching Indigenous People to Blog When I was running Manila-based digital public relations and marketing agency Tony Ahn & Co., we signed Philex Mining as a client. Among other...
Antibias.tech • 1st August 2021 BRAND DEVELOPMENT: Antibias.tech I handled branding for this product, including the name, the logo, the colors, the website design and layout, all site images, and all site copy.
16th April 2022 Startups Need a Product Marketer Before Hiring a Marketing Director With product-led growth becoming more and more popular, product marketing managers (PMMs) currently occupy the hottest role in startup marketing, and for good reason: the process of product marketing begins much, much earlier than demand generation and/or campaign-based integrated marketing communications (the work a Director of Marketing would typically oversee). Demand generation marketing tends to begin with the launch, and Directors or VPs of Marketing who are hired pre-launch will busy them
1st March 2022 SaaS Startups: How to Hire the Right Marketing Director The individual you hire to head marketing for your software-as-a-service or mobile app startup must hit the ground running in a mission-critical role. How to determine which applicants have the chops to crush it?
adobo Magazine Online • 27th July 2014 COLUMN: Gilas Last Home Stand leaves no brand standing PLDT Home’s “Last Home Stand” is the Philippines' latest public relations crisis-du-jour. Let’s examine what happened...
